Subscriptions

Subscriptions let you charge your customers on a schedule, for example every month. Use them to generate recurring revenue and build customer loyalty.

Creating a subscription product

1. Click Subscriptions on the sidebar, then click Create a subscription product. You can also open any product from Products.
2. In Billing model, choose Recurring payment or One-time or recurring payments.
3. Set up your subscription offer:
   • Title and Offer text - Short texts that describe the offer, for example “Best value”.
   • Repeat payment every - How often the customer is charged, in days, months or years.
   • Billing cycle - Never expires, or Expires after a number of payments.
   • Subscription has free trial - Offer a free trial period, in days or months, before the first payment.
   • Discount - Give your subscribers a percentage or fixed discount. Check Apply discount only for a set number of payments. to limit how many payments get the discount.
4. Click Add new subscription offer to add more offers to the same product.
5. Click Save.

Learn more about the other product fields on Adding a Product.

Subscriptions overview

Click Subscriptions on the sidebar to see your subscriptions. The Overview tab shows:

• Revenue, Total subscriptions, New subscriptions and Active subscriptions
• Most performed products
• Recent subscriptions

Click the All subscriptions tab to see the full list with each subscription’s status, date, price, product and funnel or store.

Subscription statuses

• Active - The subscription is running.
• Trialing - The customer is in the free trial period.
• Past due - A payment has not been collected on time.
• Cancel at period end - The subscription stops at the end of the current billing period.
• Canceled - The subscription was canceled.
• Expired - The subscription has expired.

Viewing a subscription

Click View on a subscription to open it. You can see the customer, the payment method used, the subscription items and how often they are charged. Click View order page to open the related order.

The Invoices section lists each payment. Click view to see an invoice’s details.

Refunding an invoice

1. In the Invoices section, click refund on a paid invoice.
2. Enter the Refund amount. You can refund the full or partial amount.
3. Optionally add a reason.
4. Click Refund payment.

This action cannot be undone. Refunds take 5-10 days to appear on the customer’s statement.

Canceling a subscription

1. Open the subscription and click Cancel subscription.
2. Choose how you want to cancel it:
   • Cancel Immediately - The customer loses access right away, and no further charges occur.
   • Cancel at end of billing cycle - The subscription stays active until the end of the current billing period.
3. Confirm, or click Keep subscription to go back.